Work Experience
25 years building and leading e-commerce platforms across Switzerland and Europe.
SABAG — Senior eCommerce Engineer
B2B eCommerce for one of Switzerland's largest building materials distributors. Spryker Commerce OS, complex catalog management, and multi-channel order processing.
ALDI Suisse — Senior eCommerce Engineer
Built the ALDI Suisse online store (aldi-now.ch) in 30 days using Spryker OS templates. End-to-end development under extreme time pressure. The store went live on schedule and served as the foundation for ALDI's Swiss digital commerce.
Built aldi-now.ch from Spryker OS templates under extreme time pressure. The store went live on schedule.
Jumbo.ch — Senior eCommerce Engineer
Re-architected the platform for 4x more concurrent users. Caching strategies, query optimization, and infrastructure redesign that resulted in +15% sales during peak hours.
Stack: Spryker OS, Next.js, TypeScript, React, PostgreSQL, Redis, GraphQL, Kubernetes.
Caching strategies, query optimization, and infrastructure redesign that enabled the platform to handle 4x more concurrent traffic.
Performance optimizations translated directly into revenue growth during high-traffic periods.
Daikin Europe — Senior eCommerce Engineer
Led the pilot of Daikin's first B2B eCommerce platform for Europe. Workshops with stakeholders from 10+ countries. Magento-SAP integration for complex catalogs, pricing rules, and multi-country order workflows.
The pilot was so successful it became the template for Daikin's entire European rollout.
The B2B eCommerce pilot was so successful that it became the template for Daikin's rollout across all European markets.
Led workshops in Belgium with stakeholders from diverse European backgrounds, achieving a unified scope with unanimous approval.
eCommerce Engineer
Development of the university's product catalog (unir.net) and informational microsite (masterclass.unir.net). Part of the in-house engineering team building UNIR's digital platforms.
Andelux eCommerce SL
Founder & Lead Developer
Founded an eCommerce consultancy specialized in Magento. Team of 4 engineers, 20+ eCommerce platforms delivered across Spain.
Clients ranged from solo founders to multinational brands like Gocco (children's fashion, launched in 30 days) and KaveHome (furniture eCommerce from scratch).
Built and shipped eCommerce platforms for clients ranging from solo founders to multinational brands, across a wide range of industries.
As technical partner of VASS Digital, launched the online store for Gocco (children's fashion brand) in 30 days flat.
Built a B2B ordering platform for a manufacturing client that automated the entire order process, reducing fulfillment errors dramatically.